This course will explore the dynamics of personalities, generations, cultures, and their relationship to today’s home buyer. Why, where, and how are they making their home buying decisions? How are home buyers affected by global, national and local events, trends, and cultures? Can the new home sales professional be an expert on these aspects? The course will examine how different buyer profiles choose to look for new homes all the way to making their home buying decision. We will also investigate what to do and what not to do, in addition to other suggested techniques for selling to today’s home buyer. Lastly, the course will review best practices for marketing, advertising, merchandising, and modes of communication.
Participants in this course will be able to:
Instructor: TBD
Course Length: 6 hours
NAHB Continuing Education: 6 hours for the following designations: CAPS, CGA, CGB, CGP, CGR, CMP, CSP, GMB, GMR, Master CGP, Master CSP, MIRM.
Important Registration Details:
This course is non‐transferrable. Do not use another individual’s login information to register for this course. You must log in to nahb.org as yourself to receive a certificate of completion and credit for this course. If you are registering as a member, please use a PIN tied to your legal name. NAHB PINs are tied to a person, not a company. If you are not registered on nahb.org, Create Your Login now.
After you have participated in the sessions, you must take a timed, one-hour skills check and earn a score of 70% or higher to receive course credit. If you do not pass, you have one opportunity to retake it. Once you have passed the skills check and completed the course evaluation, you can print out your certificate of completion. You will have access to the course materials and test for 60 days after the first live webinar.
Cancellation and Refund Policy: Cancellations will also be accepted until 24 hours before the class is scheduled to begin. After that date, a $50 cancellation fee will be charged per cancellation. Cancellation requests must be submitted via email to ElearningHelp@nahb.org.
Thursday Oct 6, 2022
1:00 PM - 4:00 PM EDT
September 29 & October 6, 2022
1:00 PM - 4:00 PM EST
NAHB Member: $249
Non-member: $349
Printed courtesy of www.hbaknoxville.com/ – Contact the HBA of Greater Knoxville for more information.
221 Clark St. NW, Knoxville, TN 37921 – (865) 546-4665 – staff@hbaknoxville.com